| WHY OUR COFFEE IS GREAT |
 |
| |
We Roast Our Own Coffee Locally
The key to the flavour of any coffee bean is the roast.
We have perfected this process. Serious Coffee brews
great coffee because it is a “just in time roaster”.
|
 |
|
| |
Just In Time Roaster
Serious Coffee buys beans from all over the world: Mexico, Kenya, Colombia, and
Ecuador to name a few. The raw beans are shipped to the Roasting Plant in Duncan.
The beans are perfectly roasted and then taken directly to your local Serious Coffee just in time for you to get a great cup of coffee. |
|
| |
Organic
Everything involved in the growing process is according to the
strict standards of The Organic Crop Improvement Association.
The application of chemicals or artificial enhancements is not
permitted at any time in the growing process. |
|
|
| |
Swiss Water Process
Our decaf coffees are decaffeinated using the Swiss Water Process, which is
approved for organic and uses only water in this chemical-free, all natural method. |
|
| |
Fairly-traded
The growers make a good living, and you get great coffee. Now that’s a fair trade! |
|
